Ready to be a Marketing VIP?
Well, you already are... but let's set aside a day dedicated to the marketing efforts needed for you, your book and your business. Imagine what's possible!
Rachel Platten said it best in her song Stand by You: “I’m gonna stand by you. Even if we’re breaking down, we can find a way to break through… you’re not alone. I’m gonna stand by you.”
Her song wasn’t talking about marketing support… but it sure does apply here when we are talking about the power of an emPowered Author VIP Day. No breakdowns required. Only breakthroughs! We’ve got you covered for a 5-hour, deep dive intensive on all things marketing.
Strategy always takes lead here at the emPower PR Group. And it’s front and center during our VIP Days. Stephanie Feger’s zone of genius is strategy, and she loves helping authors bring strategy to life, which is the name of the VIP Day game. Imagine… 5 uninterrupted hours of a seasoned marketing expert focused only on your needs! That’s what this is all about.
Whether you need a marketing plan or infused strategy on your book and your business, an emPowered Author VIP Day puts you and your book marketing needs front and center for a 5-hour intensive.
“Stephanie TRULY wowed us and exceeded any expectations. Her guidance was clear, and she nailed it. Hard to imagine a better partner for a first-time author to have.”
— Lisa Wise, author of Self-Elected: How to Put Justice Over Profit and Soar in Business
Two options that provide strategy support from a seasoned book marketing professional.
Marketing Plan VIP Day
You’ve written a book but haven’t a clue how to market it?! Our emPowered Author Marketing Plan VIP Day option is the first stop for any author who is looking for the roadmap to success. How can you get from point A to point B without a guide? (The answer is simple: you can’t.) We create a robust marketing plan customized to your book and your business needs that is ready for you to put into action immediately. (Or, we are poised to help you execute it, too!).
Strategy VIP Day
Looking for a 5-hour, infused strategy session with a book marketing expert? The emPowered Author Strategy VIP Day is a hands-on support solution designed for authors who need help and pronto. This one-day deep dive session with Stephanie can be downright game-changing. Whether you seek an in-person experience or a virtual one (one where you are working alongside her or one where you just want her mind and efforts focused on execution), this VIP Day provides the flexibility to help you where you are, right now, and get where you want (and need) to go so you can make the greatest emPact.
How does an emPowered Author VIP Day work?
Great question! Let’s walk through what to expect.
- Prior to securing a VIP Day, Stephanie would love to chat with you to find a date that works well for both of your calendars. During this conversation, you two will uncover which VIP Day option is needed for you (the Marketing Plan VIP Day or the Strategy VIP Day). Then, the fun begins!
- All VIP Days are 5 hours of concentrated book marketing strategy time. However, the flow of the day, the outcomes and deliverables, and the collaboration and engagement vary depending upon which VIP Day is selected.
- For Marketing Plan VIP Days, Stephanie will read your book prior to the VIP Day and the team will begin research to assist in developing your book marketing plan. During the VIP Day, she will discuss the plan with you and finalize it to share.
- For Strategy VIP Days, an intake form is required to be filled out prior to the day outlining the goals, priorities and marketing needs that you have. This will ensure that the time together will be most effective.
- VIP Days can be in-person or virtual. If the VIP Day is virtual, you will receive 2 meeting invites (one to kick off the day and one to wrap it up) to ensure adequate communication is in place.
- If the VIP Day is in-person, a location will be secured for a 5-hour, face-to-face, strategy meeting.
- To ensure that the day together is most effective, you will be asked to answer a few questions so that your marketing needs are clearly identified. This will inform the goals for the VIP Day and the action items needed to accomplish.
- Strategy VIP Days will align with the marketing needs that you shared in our intake process. During the VIP Day, progress will be made on the previously agreed upon goals and desired outcomes.
- If your VIP Day is virtual in nature, the Zoom calls will be recorded so you have access to them whenever you’d like a boost of marketing momentum!
- Following the VIP Day, you will receive all documents, tools and plans created for you in a Google Drive folder for you to copy or download to your computer for future use. Typically, this takes no longer than 7 business days from the VIP Day.
How does an emPowered Author VIP Day work?
Great question! Let’s walk through what to expect.
- Prior to securing a VIP Day, Stephanie would love to chat with you to find a date that works well for both of your calendars. During this conversation, you two will uncover which VIP Day option is needed for you (the Marketing Plan VIP Day or the Strategy VIP Day). Then, the fun begins!
- All VIP Days are 5 hours of concentrated book marketing strategy time. However, the flow of the day, the outcomes and deliverables, and the collaboration and engagement vary depending upon which VIP Day is selected.
- For Marketing Plan VIP Days, Stephanie will read your book prior to the VIP Day and the team will begin research to assist in developing your book marketing plan. During the VIP Day, she will discuss the plan with you and finalize it to share.
- For Strategy VIP Days, an intake form is required to be filled out prior to the day outlining the goals, priorities and marketing needs that you have. This will ensure that the time together will be most effective.
- VIP Days can be in-person or virtual. If the VIP Day is virtual, you will receive 2 meeting invites (one to kick off the day and one to wrap it up) to ensure adequate communication is in place.
- If the VIP Day is in-person, a location will be secured for a 5-hour, face-to-face, strategy meeting.
- To ensure that the day together is most effective, you will be asked to answer a few questions so that your marketing needs are clearly identified. This will inform the goals for the VIP Day and the action items needed to accomplish.
- Strategy VIP Days will align with the marketing needs that you shared in our intake process. During the VIP Day, progress will be made on the previously agreed upon goals and desired outcomes.
- If your VIP Day is virtual in nature, the Zoom calls will be recorded so you have access to them whenever you’d like a boost of marketing momentum!
- Following the VIP Day, you will receive all documents, tools and plans created for you in a Google Drive folder for you to copy or download to your computer for future use. Typically, this takes no longer than 7 business days from the VIP Day.
Make the Most of Your VIP Day
While a lot can be accomplished in a day, the most successful VIP Days are those that are well thought through by the author based on their needs and marketing goals. Here are some tips to consider when considering and/or preparing for your session.
Reflect & Prepare
Clarify Your Goals
Trust the Process
An emPowered Author VIP Day may be the right fit for you if:
- You are an author seeking sound marketing insights from someone who has been there and understands.
- You are unsure what the first or next marketing step should be to tackle your goals so you'd like targeted, customized and actionable marketing advice and support.
- You'd like to get some book marketing guidance now to take action on and you know a marketing plan is critical.
- You have specific marketing needs and would find insights from a seasoned professional valuable.
- You have a book concept, one ready to publish, one in your hands or a business that you are looking to build or grow that aligns with your book’s message.
An emPowered Author VIP Day may not be right for you if:
- You are not open-minded to receiving marketing advice to support your book and business needs.
- You haven’t began writing your book or don’t even have an idea kernel for a book.
- You don’t believe in the power of marketing as a tool to help you sell more books and build and grow a business.
- You know what you need and you need tactical marketing support. (Good news! Our Author emPact Intensive may be a great solution for your marketing needs.)
- You aren't worried about selling books or making a difference in the lives of others through your written words and derivative offerings.
What’s the Investment?
emPowered Author VIP Day: $1,500
Both the Marketing Plan VIP Day and the Strategy VIP Day are offered at this investment level and executed by Stephanie Feger, founder and chief strategist of the emPower PR Group. The Marketing Plan VIP Day includes a robust marketing plan as a tangible deliverable. The Strategy VIP Day includes 5-hours of strategy support on your author needs right now.
Frequently Asked Questions
Great question! It depends, based on if we have worked with you before or not. New authors into the emPower PR Group family who are wanting a deeper dive beyond our Author emPact Strategy Session will need a Marketing Plan VIP Day. We can’t execute marketing support until we have a plan (and honestly, neither can you). During this VIP Day, we read your book, cover-to-cover, and build a robust and action-focused plan to help you bring your marketing needs to life.
If we have already created a marketing plan for you in the past, then we can dive into a Strategy VIP Day where we can assist with strategy development and support.
Stephanie reserves time each month for a handful of VIP Days on her calendar. If you are interested in booking a VIP Day, schedule an interest chat with Stephanie and together you will identify a day that works best for everyone.
While a VIP Day is scheduled for 5 hours of 1:1 coaching and strategy support, preparation is required to ensure that time is used most effectively. Stephanie spends time prior to the day preparing her thoughts and strategic insights to align with the information you share in the intake form. Please be honest and share as much information as you think Stephanie needs to prepare best. Completion of this form is required at least one week prior to the VIP Day.
A VIP Day can be either in-person or virtual in nature. For those who live in the Greater Louisville Kentucky area, an in-person VIP Day can be considered. However, VIP Days can also be done virtually with two Zoom call check-ins throughout the day.
The most emPactful (and emPowering) VIP Days are ones where authors prioritize book marketing as their focus for the day. Even if Stephanie is in execution mode, requiring minimal Zoom calls, email availability for quick responses to unexpected questions will ensure that the day produces the most deliverables and outcomes possible. In-person VIP Days do require a full day of focus from the author. Virtual VIP Days, however, don’t have to.
For virtual VIP Days, authors can expect a 30-minute kickoff call and a 30-minute wrap up call. Email is the communication tool used for ongoing communication throughout the duration of the VIP Day.
It depends! For the Marketing Plan VIP Day, this is done-for-you support. You will walk away with a robust marketing plan complete with a digital presence audit, too.
For Strategy VIP Days, it depends based on your needs and those that you share in the intake form. This is your VIP Day! You decide how you need Stephanie’s help most. Are you in need of strategic guidance and planning? Are you looking to learn alongside so you can keep up momentum? You get 5 hours to use however you and your business need them most.
A VIP Day is a one-time charge of $1,500. Full payment is required prior to scheduling the VIP Day. Upon completion of the contract, payment of the invoice and agreement to the terms and conditions, you will get a link to an intake form, we will get the date scheduled and the fun begins!
Yay! Congrats on taking this important step in your book marketing journey. If you are ready to get started, click this link, and let’s get a date on the books.
