{"id":5677,"date":"2022-12-23T12:44:35","date_gmt":"2022-12-23T17:44:35","guid":{"rendered":"https:\/\/empowerprgroup.com\/?p=5677"},"modified":"2023-04-10T08:05:44","modified_gmt":"2023-04-10T12:05:44","slug":"how-to-use-a-podcast-for-opt-ins-lead-magnets-and-nurture-campaigns","status":"publish","type":"post","link":"https:\/\/empowerprgroup.com\/how-to-use-a-podcast-for-opt-ins-lead-magnets-and-nurture-campaigns\/","title":{"rendered":"Use a Podcast for Opt-Ins and Lead Magnets"},"content":{"rendered":"\n

Gone are the days where your target reader and\/or client will dive into your community without getting something in return.<\/strong><\/h3>\n\n\n\n

Getting these people on your email list is pivotal for you, but they won\u2019t give up their prime inbox real estate for nothing. Cue the marketing jargon that makes most authors nauseated: opt-ins, lead magnets and email nurture campaigns. <\/p>\n\n\n\n

Building an email list is an important marketing effort for authors to utilize.<\/strong> However, it\u2019s not as easy as you may think. You have to entice someone to get onto the list and then you have to remain connected without being overly pushy or frequent which could cause you to lose them. This episode discusses how a podcast could be a creative tool to help encourage readers to join your list and provide a memorable and innovative solution to keep them on it. <\/p>\n\n\n\n

Here are some of my favorite highlights from this episode: <\/strong><\/h3>\n\n\n\n