{"id":5677,"date":"2022-12-23T12:44:35","date_gmt":"2022-12-23T17:44:35","guid":{"rendered":"https:\/\/empowerprgroup.com\/?p=5677"},"modified":"2023-04-10T08:05:44","modified_gmt":"2023-04-10T12:05:44","slug":"how-to-use-a-podcast-for-opt-ins-lead-magnets-and-nurture-campaigns","status":"publish","type":"post","link":"https:\/\/empowerprgroup.com\/how-to-use-a-podcast-for-opt-ins-lead-magnets-and-nurture-campaigns\/","title":{"rendered":"Use a Podcast for Opt-Ins and Lead Magnets"},"content":{"rendered":"\n
Getting these people on your email list is pivotal for you, but they won\u2019t give up their prime inbox real estate for nothing. Cue the marketing jargon that makes most authors nauseated: opt-ins, lead magnets and email nurture campaigns. <\/p>\n\n\n\n
Building an email list is an important marketing effort for authors to utilize.<\/strong> However, it\u2019s not as easy as you may think. You have to entice someone to get onto the list and then you have to remain connected without being overly pushy or frequent which could cause you to lose them. This episode discusses how a podcast could be a creative tool to help encourage readers to join your list and provide a memorable and innovative solution to keep them on it. <\/p>\n\n\n\n If you are a nonfiction author who is interested in utilizing a capsule podcast as a tactic to support a meaningful marketing strategy for your book or your business, the emPower PR Group can help. Visit our website<\/a> to learn more about our podcasting for authors solution and download our Author\u2019s Guide to Podcasting resource. Starting a podcast should be strategic, and we are prepped and ready to help you link it to your overarching strategies and ensure that the end result is something that will help differentiate you to your target audience!<\/p>\n\n\n\n Resources highlighted in the episode include the following.<\/p>\n\n\n\n Check out the other episodes in this season of The emPowered Author Podcast.<\/p>\n\n\n\nHere are some of my favorite highlights from this episode: <\/strong><\/h3>\n\n\n\n
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